What “ROI” Looks Like…
I recently posted about how I made a few tweaks to a friend’s eComm page that increased their conversions by over 150%…📈 And how there’s a big opportunity for Direct Response Marketers to work with eComm business owners… Helping them to increase conversions,...
How Your Alarm Clock Can Change Your Life
As the many people who’ve embraced my RMBC method and told their 9 to 5 jobs to shove it can attest, being a freelance marketing copywriter has countless perks. The income opportunities are limitless, and the schedule provides complete flexibility. But that...
3-minute tweak increases funnel conversions by 90% (eComm)
Several months back, I put up an interesting proposition on Facebook.🗨 I noted how people in eComm tend to not realize how DR elements can increase their funnel conversions…😳 While people who are into hardcore DR tend not to realize how much their skill set can...
I hate lazy subject lines
Like most good copywriters and marketers, I’m subscribed to a lot of email lists.📧 Why? So I can see what kind of email creatives and promotions are being sent out regularly, while also having a swipe file of emails to steal from if needed.😉 So I probably have about...
Why Clients Don’t Hire You
A few weeks back, I was talking with my friend Conor about freelance copywriters.🧑💻 Conor owns an offer in the dating space and is now working on a functional beverage company… And I was surprised to hear about how much he’s struggled to find good copywriters.🤔 Conor...
The one-hour-and-fifteen-minute workday?
Why do people get into freelancing and entrepreneurship?🧑💻 There are a variety of reasons, but very often, it comes down to “freedom.”🤩 I asked people on my list for their definition of freedom a while back… There were close to 100 replies… And no two answers...
Alchemy, Astrology, and Copywriting Ethics
Here’s an interesting thought:👇 Without the initial pursuit of Alchemy, we wouldn’t have modern day science. Alchemy, as you likely know, was a forerunner of chemistry. It was based on the idea that you could take one form of matter (copper) and turn it into another...
I have to talk more about BitClout
Recently I've been playing around with a decentralized social network called BitClout, and I'm fascinated by it.🤩 So much so, in fact, that I need to talk to you about it in this post…👇 So here we go: What is BitClout? BitClout is a decentralized social network that’s...
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