How to Be Truly Great at Writing Copy

How to Be Truly Great at Writing Copy

Here’s the thing about copywriting… If you want to be successful at it… You need to love it. I know that sounds obvious… And most people who get into copywriting do so because they think they love it… But I’m convinced that a lot of folks are more in love with an...
How Indigestion can Make You a Better Copywriter

How Indigestion can Make You a Better Copywriter

When I was 22 years old, I spent a weekend in New Orleans with my girlfriend at the time. Overall, the trip was fine… But, I remember how, after one particularly large meal… I was so uncomfortably full… That I started being extremely irritable and grumpy… And didn’t...
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Stefan Georgi

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