Good morning! So I’ve been up since 5:30 am but I’m just now getting this email out…📧 And the reason why is because honestly, my

Good morning 🙂 I’m working on cleaning up a Unique Mechanism for an offer… And since Mechanisms are on my mind… I figured I’d go

I spend a lot of time thinking about asymmetrical risk. Specifically… Where the upside of an action… And the downside of an action… Aren’t equally

Good morning… I don’t have a specific topic to write about today… So instead… I’m just going to share three “random” things that are on

Here’s a few things that happened during my day yesterday… At 8 am, while talking to the guy who helps distribute my content, he asked

From the age of 19 to 21… I was partnered in a music business… And we had a retail record store… That was located inside

You may have heard me talk about how between the ages of 19 and 21… I helped start a music business that ultimately failed. 🤷‍♂ The

Good morning 🙂 When it comes to direct response copywriting… One of the most effective tools you can use is “swiping.” Swiping➡️ = finding sales

This morning I was reading an article in The Wall Street Journal about how grocery stores are changing.  Specifically, one of the big points the

At the turn of the 20th century, Richard Strauss was considered to be the preeminent composer in the world. A German, Strauss began gathering attention