I was spending the week out in Scottsdale… And one afternoon we took a day trip to Sedona for Laura’s cousin’s wedding. It was a

Generally, it’s waking up sometime between 5 am and 6 am… Drinking one cup of black coffee while I write copy for work (before that

I had started a new audiobook while doing my morning walk. 🎧 It’s called The Lazy CEO… And the reason I picked this book is pretty

If you’re reading this, you’re likely at a crossroads in your freelance copywriting journey. You want to earn more value from copywriting, but either: You

Good morning 🙂 I went over leads on of the Copy Accelerator calls… And we looked at what separates a great lead from a mediocre

A few years back when I hired Monique Linder as a personal coach, one of the first things she did was to teach me about

Good Morning 🙂 I just got done with a private yoga lesson at my house. 🧘 I did yoga for a few months back in college…

Good Morning 🙂 I loved the unique perspective Jen Gottlieb brought to the table on episode 18 of The Road to a Billion …🚀 And

Good morning 🙂 I’ll be blunt, I had a really good breakthrough on a sales letter I’m working on.  I don’t want to give too

Knowing how to write good upsell copy is like having a personal unicorn that leaves bags of leprechaun gold on your front porch. Upsell copy

Good Morning. Here’s what’s going on in my world.  Laura and I had a party at our house one night…🥳 Nothing crazy, about 30 or

I saw a pretty crazy video on YouTube.🎥 26-year-old Kyle Burgess was out doing a trail run in Slate Canyon, which is near Provo, Utah…

1. This Client-Getting Strategy Really Does Work A few weeks back I mentioned in the FB Group for RMBC Applied that I was looking to

Yo, If you’ve been reading my emails for a while… You might have noticed that, while I used to email at around the same time

I got pissed off one week. 😡 I’m talking becoming visibly angry… Which rarely happens… So let me go ahead and share the context:  I have

Good morning 🙂 So the conversation with Ron Lynch on episode 20 of Road to a Billion was one of my absolute favorites so far.

Yo! My guest on episode 21 of The Road to a Billion was Alexandra Cattoni.  If you don’t know Alex… She started as an intern

Your friend keeps telling you about a supplement that suddenly gives her more energy, makes the pounds melt away, helps her focus better at work,

Good morning 🙂 As I was writing an email about a San Diego mastermind in November 2020, two thoughts really strike me.  The first is

During the opening talk of our Copy Accelerator Virtual Event in 2020, I shared my “real” origin story. If you weren’t at the event… It

It’s amazing how waking up one hour earlier can make such a dramatic impact on your day.  Up until about a year ago, I would

Good morning.🙂  I’ve been taking Emily Lark’s advice to heart.  During our most recent Copy Accelerator Virtual event, Emily talked about how she spends the

Good Morning 🙂 Last night I got pretty drunk.  Not “black out, don’t remember my name” drunk… But whereas I normally have 1-2 drinks and

Here’s a confession: 👇 I don’t really love the house we recently bought in San Diego.  It’s fine.  The location is great…✅ I love being near

One night during the virtual cocktail party at the Copy Accelerator event in September, I found myself at a table with Matt Shuebrook. We were

I finally finished a new weight loss offer that’ll be going up on Clickbank. I’ve been talking about it for a while… But it was

Wake up. Drink morning beverage of choice. Get dressed. Brush your teeth. Rush out to your car. Be almost late. Crank, crank, crank out your

Last night I noticed that my lower back was feeling a little bit off. As I slept, I kept waking up in discomfort…😴 But that

My wife Laura and I finally watched The Social Dilemma.  If you’re not familiar, it’s a documentary on Netflix… And it makes an argument for

Good Morning 🙂 A few months ago, I created 60 jobs out of thin air.  If you haven’t heard the story, here’s the short version:👇

A long time ago, my best friend’s father said something that stuck with me: “The world needs worker bees too.” His point was that some

The year I did $23MM with my health supplement company for the first time…🚀 A little over $1MM of that revenue came from my email

I got an interesting email one morning from someone, who we’ll call “SJ.” 📩 SJ wrote me sharing that he was fired from a copywriting gig

I try to do a morning walk almost every single day. 🌞 In fact, it is a habit I’ve had for nearly 15 years…⏳ And one

One time, I saw a Facebook Post from someone talking about how he’d never listened to a Taylor Swift song, and how he was proud

Laura and I finally watched Hamilton (on Disney+)…📽 And holy *&%@ is it good. 🤩 I mean damn, I loved it…❤️ And in the few weeks

It’s confession time…🤔 And I think this will probably surprise you.  Ready for a secret?🤫 For virtually EVERY single sales letter I’ve written since 2012…

Good morning 🙂 One Tuesday afternoon, we had a visitor to our front door. It was a salesman for a local pest control company, and

As some of you know… One of my big areas of focus is to start a Publishing Company. 🎯 I’m already kind of doing this…👨‍💼 I

This morning I lit $81,666.66 on fire. 🔥🔥🔥 Well, at least that’s what it felt like.😒 See, if you’ve been reading my blog recently… Then you

When it comes to leadership, Machiavelli doesn’t work. ☝️ It’s not better to be feared than loved…❌ It’s better to be loved.✅ When people are afraid

Yo.👋 The topic of whether freelancers should accept an offer/promise of equity in a company came up during a bonus call we did for Copy

It was a Friday night and I was dining outside at a place called Las Brisas in Laguana Beach.  I’m at a high top table

It was a beautiful and clear morning by the beach…☀ And I was going to do a walk before my daughter got up.🚶 I’ve been

I got an email from someone letting me know that one of my LinkedIn Posts got ripped off.  That original post went kind of “viral”

I wrote this from a deck overlooking the ocean in Laguna Beach. If you read my other blog post, you know I had some issues

I’m really good at going with the flow.😎 It wasn’t always this way…🤷‍♂️ Little things used to set me off…😒 But a few years back,

Have you heard that expression before? Money follows attention?🤔 The first time I heard it was from Vince Delmonte… And it has always stuck with

I was reading a pretty controversial book called The Bell Curve. 👨‍💻 It’s controversial, because the authors argue that: You can generally measure intelligence (IQ) using

Justin and I were guests on a podcast that’s hosted by Travis Gomez and Emma Rainville.  The episode was all about partnerships… 🤝 And it was