Want To Be Successful? Focus On The Long Tail.

Want To Be Successful? Focus On The Long Tail.

One thing you’ll hear me talking about a lot these days… Is the idea of the “long tail.” For example, when it comes to what I’m doing with my content… The way I write an email every day, post stuff on my blog and LinkedIn, make videos for YouTube, am launching a...
How much do copywriters charge for VSLs?

How much do copywriters charge for VSLs?

Morning 🙂 We’re going to take a break from my series on optimizing a winning offer… We might jump back to it later, But I already covered a lot of the big parts in the last few blog posts… And to be honest, I just don’t feel like writing about that topic this morning....
On Mentorship

On Mentorship

Hey, good morning 🙂 So, today’s blog post is going to be along the lines of the last few I’ve published… However, instead of talking about a specific thing to optimize… I’m going to talk about the broader theme of mentorship. You see, in the context of the new offer I...
On Hangovers, Discipline, and Habits

On Hangovers, Discipline, and Habits

Good morning! I’m writing this to you at 6 am my time. I’m in my office already and it’s still dark out. I had fun yesterday spending time with my family and watching football. In the late afternoon, though, I decided to have a couple of scotches as I took in the...
How 10 Customers a Day Can  Make You a Millionaire In a Year

How 10 Customers a Day Can Make You a Millionaire In a Year

I was talking with Jeremy Reeves recently about the power of subscriptions. During our conversation, I wrote out a pretty cool breakdown… And I figured I’d share it with my blog readers too. What you’re about to read is in reference to a health supplement funnel… But...
Yesterday I Had a Massive Breakthrough

Yesterday I Had a Massive Breakthrough

Greetings from the Bay Area. Like I mentioned in yesterday’s email… I’m in Walnut Creek for the weekend with the Copy Accelerator team… And we’re working with a badass consultant named Jen Kem (along with her equally badass team). Yesterday was the first of three days...
Reflections on the Last Decade

Reflections on the Last Decade

At the start of the previous decade, I was in Pensacola, Florida. Well, that’s where I spent most of my time… Though on New Year’s Eve I was in Park City, Utah, at a party with my parents and their friends… Telling everyone that I was going to law school after I...
3 Books I Read Last Year (and What I Learned From Them)

3 Books I Read Last Year (and What I Learned From Them)

Below are three of my favorite books I read in 2019. I was originally going to make this list longer, but I woke up kind of late, and I’ve only got a few minutes until I need to get Eden out of bed.   Perhaps I’ll do a part-two at some point…   But for...
I’m No Longer Afraid to Die

I’m No Longer Afraid to Die

Some of you may know that I was a philosophy major in college…👨‍🎓 But I doubt you know the reason why. It’s because of a guy named Bobby Johnson. You see, when I transferred to the University of West Florida in 2008… I was originally a Political Science Major…...
Lunch With a Multi-Million-Dollar Affiliate (My Big Realization)

Lunch With a Multi-Million-Dollar Affiliate (My Big Realization)

Recently, I had lunch with my friend, Jason, and his business partner, Jon.   Jason started running traffic to my Holy Land Health offers back in early 2016, and for a while, he was by far my biggest affiliate. But, what’s funny is that for close to a year, I didn’t...
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Stefan Georgi

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