What New York’s Best Pizzeria Can Teach Us About Excellence

What New York’s Best Pizzeria Can Teach Us About Excellence

Two Saturdays ago when I was in New York City… Me, my wife Laura, and two of our friends went to go eat at Di Fara Pizzeria. Some of you guys may have heard of Di Fara before… Because it’s consistently voted as one of the best pizzerias in all of New York. –...
On Giving Yourself Permission (To Be Unhappy)

On Giving Yourself Permission (To Be Unhappy)

We often hear advice about “giving ourselves permission to be happy.” And that’s good advice… But in my opinion, the opposite version of this advice is also extremely important… Which is that: You should give yourself permission to be unhappy. I’m not joking: Allowing...
Don’t Be Like Evan from MasterChef Season 10

Don’t Be Like Evan from MasterChef Season 10

My wife, Laura, and I love watching MasterChef. It’s one of our favorite shows, and one of the only “Network Shows” that we consistently record. This current season (Season 10) has been really fun and entertaining so far…. The competition is fierce, there have been...
A Decision Making Process + Ripple Effects In Business

A Decision Making Process + Ripple Effects In Business

I was searching through my Evernote and found an old note I’d created titled: “HLH: Our 3 Major Roadblocks.” This would have been written in October of 2015, when I had just recently left Lion’s Publishing and created a supplement company on my own. The three...
On Turning Down Projects + “A Tale Of Two Copywriters”

On Turning Down Projects + “A Tale Of Two Copywriters”

One of the factors behind my success as a direct response copywriter is that I turn down projects pretty regularly. I do this for a lot of reasons, including: -We can’t agree on a dollar amount – I’m not passionate about the product/offer/niche – I don’t...

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Stefan Georgi

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