![What Does It Take to Be a Great Writer?](https://www.stefanpaulgeorgi.com/wp-content/uploads/2022/09/What-Does-It-Take-to-Be-a-Great-Writer-1080x628.jpg)
What Does It Take to Be a Great Writer?
I was just thinking about how much I love being a writer.š¤ Itās always been that way.š¤·āāļø When I tell people the origin story of how I discovered...
![On Making Your Own Luck](https://www.stefanpaulgeorgi.com/wp-content/uploads/2022/09/On-Making-Your-Own-Luck-1080x628.jpg)
On Making Your Own Luck
Some time ago, I applied to be a speaker at one of the biggest digital marketing conferences in the worldā¦š¤ Something Iāve gone to many times over...
![Talking With a Prospective $50k Client](https://www.stefanpaulgeorgi.com/wp-content/uploads/2022/09/Talking-with-a-prospective-50k-client-2-1080x628.jpg)
Talking With a Prospective $50k Client
Some time ago, I had a call with the Director of Marketing and CEO of a health supplement brand that was interested in hiring me to do a VSL.š What...
![Lost in the Desert](https://www.stefanpaulgeorgi.com/wp-content/uploads/2022/09/Lost-in-the-desert-1080x628.jpg)
Lost in the Desert
Thereās a state preserve near my house. Iāve seen the trails when I look out west from my upstairs balcony, and Iād been wanting to exploreā¦šµš»āāļø So...
![How Many Marketing Lessons Can You Find Inside This Box of Sushi?](https://www.stefanpaulgeorgi.com/wp-content/uploads/2022/08/marketing-lessons-from-a-sushi-box-1080x628.jpg)
How Many Marketing Lessons Can You Find Inside This Box of Sushi?
One night, while I was out of town, I ordered some sushi for dinner. Iād never heard of the place before, but I did a quick google search before...
![A Short Post on Mindset](https://www.stefanpaulgeorgi.com/wp-content/uploads/2022/09/A-Short-Post-on-Mindset-1080x628.jpg)
A Short Post on Mindset
Literally, every time I hang out with other high-level entrepreneurs, we talk about mindset. Itās kind of amazingā¦ I was at dinner with two local...
![I made a woman cryā¦](https://www.stefanpaulgeorgi.com/wp-content/uploads/2022/09/Last-night-I-made-a-woman-cryā¦-1080x628.jpg)
I made a woman cryā¦
I kept handing the woman napkins as tears streamed down her face.š¤§ Hereās the story.š I'm eating at the bar of a steakhouse in Las Vegas when a...
![A Small Lesson From Polk Audio](https://www.stefanpaulgeorgi.com/wp-content/uploads/2022/09/A-Small-Lesson-From-Polk-Audio-1080x628.jpg)
A Small Lesson From Polk Audio
Back in the 80s and 90s, Polk Audio was considered one of the better high-end loudspeaker companies in the market. This was an era when home stereos...
![The #1 Thing That Kills Sales](https://www.stefanpaulgeorgi.com/wp-content/uploads/2022/09/The-1-Thing-That-Kills-Sales-1080x628.jpg)
The #1 Thing That Kills Sales
Whether youāre trying to land more clientsā¦ Or you want to boost conversions in your funnelā¦ Thereās one simple thing you can do to increase your...
![I HATE Emails Like This](https://www.stefanpaulgeorgi.com/wp-content/uploads/2022/09/I-Hate-Emails-Like-This-1080x628.jpg)
I HATE Emails Like This
Recently, I got an email from someone on my list saying the following: āHi, Idol Stefan,š Hope you're doing great and safe. I just have one...
![On My Knees Cleaning up Dog Poop](https://www.stefanpaulgeorgi.com/wp-content/uploads/2022/08/dog-poop-1080x628.jpg)
On My Knees Cleaning up Dog Poop
One night, my dog Winston ate a pair of my earplugs. It happened while I was getting ready for bed, and I looked around and couldnāt find them...
![Most Copywriters Donāt Truly Understand āUrgencyā](https://www.stefanpaulgeorgi.com/wp-content/uploads/2022/08/most-copywriters-dont-understand-urgency-1080x628.jpg)
Most Copywriters Donāt Truly Understand āUrgencyā
For a final assignment for some mentees some time agoā¦ I gave them an eBook in the survival space, along with a briefā¦š§ Then told them to write a...
![I Am Not Your āGuruā](https://www.stefanpaulgeorgi.com/wp-content/uploads/2022/08/not-your-guru-1080x628.jpg)
I Am Not Your āGuruā
I totally swiped that headline from the Tony Robbins documentary from some years ago... But hey, itās true.š¤·āāļø I am not your guru. Iām nobodyās...
![A Trembling, Convulsing Bird](https://www.stefanpaulgeorgi.com/wp-content/uploads/2022/08/a-trembling-convulsing-bird-1080x628.jpg)
A Trembling, Convulsing Bird
NOTE: part of this post might be hard to read, but I promise it has a happy ending.š One evening, my daughter, wife and I were in the family room...
![The Power of Your Network](https://www.stefanpaulgeorgi.com/wp-content/uploads/2022/08/power-of-your-network-1080x628.jpg)
The Power of Your Network
The power of a strong network never ceases to amaze me.š¤© A while ago, I emailed my list asking if anyone knew a good doctor who would be interested...
![The Offer Ownerās Dilemma](https://www.stefanpaulgeorgi.com/wp-content/uploads/2022/08/offer-owners-dilemma-1080x628.jpg)
The Offer Ownerās Dilemma
For those who have thought about starting your own offer, or who are struggling to get an offer to work, this email could save you a ton of moneyā¦š§...
![This Morning, I Ran Into Two Coyotes (Literally)](https://www.stefanpaulgeorgi.com/wp-content/uploads/2022/08/This-morning-I-ran-into-two-coyotes-1080x628.jpg)
This Morning, I Ran Into Two Coyotes (Literally)
I was doing some business in CA some time agoā¦ One morning while I was there, I woke up at around 6:00 am.š I walked to Starbucks about half a mile...
![What this Hollywood actor can teach you about freelance copyā¦](https://www.stefanpaulgeorgi.com/wp-content/uploads/2022/08/what-a-hollywood-actor-can-teach-you-1080x628.jpg)
What this Hollywood actor can teach you about freelance copyā¦
I have an old friend, one Iāve known for years and years. His name is Dennis. Heās a working actor who does a lot of commercialsā¦š¬ And some time...
![Birkin Bags, Freelancers, and Stoics](https://www.stefanpaulgeorgi.com/wp-content/uploads/2022/08/birkin-bags-2-1080x628.jpg)
Birkin Bags, Freelancers, and Stoics
Hey, have you heard of a Birkin bag before? At the risk of sweeping generalizations, it's probably fair to say that a good chunk of women on my list...
![Youāre going to fail 90% of the time](https://www.stefanpaulgeorgi.com/wp-content/uploads/2022/08/fail-90-of-the-time-1080x628.jpg)
Youāre going to fail 90% of the time
I post a lot of copywriting jobsā¦āļø And these jobs get a lot of applicants. For most of them, I can only hire one personā¦ Yet I may have 10+...
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