”Hey Stefan, I just wanted to say “thank you!” for the RMBC program…
I was already doing something similar in terms of having an organized copy creation process, but this was the “missing piece for me”.
I wrote an ENTIRE launch promo… full mini site + SLO + hotlist build + VSL…
Kick off call was 3 weeks ago…
Traffic started on Sunday…
VSL went live last night…
And even with some tech problems, we picked up $85,000 off a 4,000 person hotlist on the first day
I've already prided myself on my ability to pump out copy… When I was at AF, I was writing like 5k -10k words per week on top of all my other duties
And even though I WAY over committed to this launch project and it was unnecessarily stressful…
RMBC helped me to break a huge belief barrier.
On Tuesday this week, I had to write the ENTIRE VSL script from scratch basically so it could get filmed on Wednesday…
Started at 8am, stopped at 2am… wrote about 10,000 words (in a day).
Also, I think the AOV money close is cheating…
I've never had this big of a take rate on the lifetime option.
Did $1,495 for one year and $2,497 for lifetime.
AOV is $2,124.43 on 40 orders.
We'll see how it works at a different scale… But I think this is my highest converting promo I've ever written.”
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