Copywriters: Prescriptive or descriptive grammar—which works best for the industry you are writing about?
Can you split infinitives? End a sentence with a preposition? Start a sentence with a conjunction? If you’re a purist, you might cling to prescriptive grammar and say no to all of the above. That’s because your focus is on all of the ways that words should be used in...
Two major takeaways from a book I read (Important)…
I was absolutely mind-blown by the book “The Future is Faster Than You Think” by Peter H. Diamandis and Steven Kotler🤔 Why? Because it forced me to REALLY think about how drastically our world is going to change in the coming decade… And there are...
Literally the BEST piece of advice I can give any freelance copywriter (Part 1)
A couple of months ago, I was hanging out with Nick Verge, an up-and-coming copywriter/marketer who I’d recently hired to write some copy for me✍️ We were chatting about mindset, unique mechanisms, freelancing, and more.👨💻 It was a good conversation...
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