What I Learned About Mindset From Having Dinner With A Minnesota Viking

What I Learned About Mindset From Having Dinner With A Minnesota Viking

Most of you guys probably don’t know this about me, but I own a small stake in a Sports Agency.⛹‍♀ It was started by one of my best friends, he grinded long and hard to get it up and going, and there’s still a long way to go. But, what’s cool is that today, we do have...
Why I’m Such A Believer In Masterminds

Why I’m Such A Believer In Masterminds

So here’s how I’ve spent the first three hours of my morning so far…🌞 First, a friend of mine who I introduced to online marketing hit me up. He’s trying to become a copywriter. He’s been working on long-form sales letters and asking me for critiques and I’ve been...
He Went From Limo Driver to Millionaire Just By Listening To His Clients

He Went From Limo Driver to Millionaire Just By Listening To His Clients

Back when I was writing copy for the guys at Lion’s Publishing… I heard a crazy story. One of the guys from Lion’s had flown out to a conference somewhere in Eastern Europe… And once he was there, he and some of his friends in the space hired a private driver to take...
Don’t Be Like Evan from MasterChef Season 10

Don’t Be Like Evan from MasterChef Season 10

My wife, Laura, and I love watching MasterChef. It’s one of our favorite shows, and one of the only “Network Shows” that we consistently record. This current season (Season 10) has been really fun and entertaining so far…. The competition is fierce, there have been...
A Decision Making Process + Ripple Effects In Business

A Decision Making Process + Ripple Effects In Business

I was searching through my Evernote and found an old note I’d created titled: “HLH: Our 3 Major Roadblocks.” This would have been written in October of 2015, when I had just recently left Lion’s Publishing and created a supplement company on my own. The three...
On Turning Down Projects + “A Tale Of Two Copywriters”

On Turning Down Projects + “A Tale Of Two Copywriters”

One of the factors behind my success as a direct response copywriter is that I turn down projects pretty regularly. I do this for a lot of reasons, including: -We can’t agree on a dollar amount – I’m not passionate about the product/offer/niche – I don’t...
A Running List of Business Truisms / Stuff I Think About In the Shower

A Running List of Business Truisms / Stuff I Think About In the Shower

• Be careful not to confuse revenue with profits. Don’t get “drunk” with large numbers. You can generate a ton of revenue and still have a failing business. • Some people just seem to attract negativity. They’re black holes. Avoid these people. • Being able to take...

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Stefan Georgi

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