“The Facebook Trap”
This morning I woke up, let the dog out, made coffee, then sat down in front of the computer.🧑💻 That’s pretty much my normal routine, but with one exception.☝️ I left Facebook open on one of my browser tabs last night… And so, after a minute or two of reading the...
Nobody likes Facebook
Over the past few months, I’ve had conversations with several high-level agency owners and business owners…📩 And one common theme was how “over” Facebook everyone is.🤔 On the one hand, this is nothing new… Marketers have been complaining about FB for years…🤷 But on...
You’re not an octopus
When you really break it down, a successful business really has three key elements:👇 Product = what you’re selling. I’d also actually include the customer experience here. I look at this as part of the product – because people will buy a good customer experience.✅...
Read this if you hate Guy Fieri
To some people, Guy Fieri seems like a walking punchline.🤔 The “Mayor of Flavortown”… Bleached hair, a crazy-ass goatee, and some kind of soul patch thing on his chin… The dude has been ragged-on in TV Shows, by standup comedians, in movies, and by lots of snobby...
“Casino Psychology” and winning sales copy.
A while back, my wife Laura and I had a date night and decided to stop by the local casino near our house for a drink and some gambling.🥂 While we were at the casino, we played some roulette, which is probably my favorite casino game. When we got up to the table, it...
Hit the Fear-archy Head On
It was a late night. You slept like a brick. The drool is pooled on your pillow. Your breath is wafting back into your nostrils. It smells like a small animal has died in your throat. That person sleeping next to you…they say they love you unconditionally, but they...
525,600 minutes
In my experience, most of our self-sabotaging behaviors and blocks come from a few jarring moments in our life.🤷 For me… I’ve written before about how I was teased as a kid for being fat.🧑💻 That sucked, and I was teased pretty regularly…😞 But two events stand out...
When it makes sense to work “for free.”
A while back, I posted in Justin and Stefan Talk Copy about how I was looking for an experienced “DM Closer” to test out selling RMBC through Instagram. I got a ton of applicants, and out of them, several offered to do it for “free.”🆓 Now,...
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